Cassandra Rose Bazzano
Adamstown
Summary
Results-driven leader with strong background in strategic management and organizational growth. Skilled in developing and implementing effective business strategies, optimizing processes, and driving organizational performance. Known for adaptability, effective collaboration, and delivering measurable outcomes in dynamic environments. Strong communication and problem-solving abilities, coupled with focus on fostering productive and positive team culture. Currently serving on multiple employee wellbeing committees and tri-chair of MedStar mentor program. Strong ambulatory growth skills.
Overview
17
17
years of professional experience
1
1
Certification
Work History
Enterprise Strategic Planning Director
MedStar Health Corporate
10.2018 - Current
- Company Overview: Not-for-profit healthcare system with a net operating revenue of $8.3B in FY24. The largest provider of healthcare in Maryland and Washington D.C. Operating more than 300 ambulatory facilities, 10 hospitals, and 33 urgent care centers in the Baltimore–Washington–Northern Virginia region
- Responsible for region wide strategic planning advisement including support of service line, hospital, and ambulatory planning putting MedStar Health as the inpatient market share leader (17%) within the MedStar region and in the top three for ambulatory services
- Development of polished presentations and reports that include data analysis from multiple planning software
- Facilitation of planning process with key stakeholders including Annual Operating Plans
- Up to date knowledge of healthcare market trends and industry standards
- Practice and market evaluations for physician practice and acquisition opportunities
- Collaboration with government relations on certificate of need completion
- Oversight of analyst work including coaching and delegation of project assignments
- Developed region wide urgent care expansion plan with ongoing advisement that led to doubling the MedStar Health urgent care footprint that moved MedStar Health to the top 100 list of urgent care facilities nationwide
- Serves on multiple corporate wellbeing committees and tri-chair of mentor program achieving an almost 100% employee survey participation among marketing and strategy team (>100 team members) and a 10-point lead over the company for employee engagement
Strategic Planning Manager
Meritus Medical Center
04.2016 - 10.2018
- Company Overview: 257 bed community hospital serving Maryland, eastern panhandle of West Virginia and southern Pennsylvania along with multiple ambulatory facilities
- Service Line Planning including leading 3-year health system strategic planning process lead
- Business planning for organization and ambulatory practices
- Partnership evaluations with hands on business negotiations
- Design and facilitation of multiple strategic planning sessions and retreats with Board members, Senior Leadership, Vice Presidents, and Service Line Leadership
- Capital Planning in partnership with finance partner including Identification of strategic assumptions for pro forma development
- Development of polished deliverables to Senior Leadership and Board members; prepared board slides for board of Directors, CEO, and CFO ongoing
- Primary Care expansion strategy development and implementation leading to new building expansion
- Bond writing, grant writing, contract, RFP, and CMS attestation experience
- Evaluated potential mergers and acquisitions, resulting in the successful integration of new businesses into the company''s portfolio.
- Collaborated with executive leadership to establish corporate vision, mission, and objectives aligned with overall business goals.
- Streamlined reporting processes by developing automated tools for tracking KPIs, reducing time spent on manual tasks significantly.
- Improved strategic planning processes by conducting thorough market research and analyzing industry trends.
- Assessed competitor strengths and weaknesses to inform strategy development, maintaining a competitive edge in the marketplace.
- Presented findings from market analyses to senior leadership, providing valuable insights that informed decision-making processes.
- Fostered strong relationships with internal stakeholders through clear communication and collaboration, promoting buy-in for strategic initiatives across the organization.
Acting Executive Director
Meritus Medical Center
01.2017 - 06.2017
- Presented board presentation to Strategic Planning Board on proposed electronic medical record system for approval (EPIC) $100 million-dollar project
- Led grant writing on population health grant obtaining $1.7 million dollars initially and $500,000 annually
- Successfully led Nursing Service Line planning with Chief Nursing Officer (CNO) to improve nursing satisfaction and towards achieved magnet designation
- Member of a finance team who prepared presentation and presented rating agency (Fitch) annual report leading to an increased rating for hospital from B to A level
Center Director
DaVita Healthcare Partners
07.2010 - 03.2016
- Company Overview: Global Fortune 500 health care provider and largest provider of kidney care services in the United States
- Managed 25 plus direct reports, overseeing patient outcomes effectively (covered multiple centers at times)
- Oversaw profit and loss responsibilities for a budget in excess of $3 million per center
- Led the DaVita Rx pharmacy initiative to meet company objectives in the region
- Carried out internal audits according to standards and policies to ensure survey readiness
- Spearheaded marketing and growth plans to increase company market share and profits
- Ranked as Top Performer in Patient Quality Outcomes consistently
- Achieved the highest staff retention rate in the region consistently
- Received outstanding recognition from the Mid Atlantic Renal Coalition (MARC)
- Facility planning to include successful relocation of new center, December 2015 (project manager lead)
Regional Nursing Practice Leader/Nursing Consultant
Kaiser Permanente Corporate Headquarters
01.2008 - 06.2010
- Company Overview: National integrated managed care healthcare system, based in Oakland, California
- Nursing Consultant for over 32 medical centers overseeing Adult Primary Care, Medical Specialties, and Surgical Specialties Service Lines
- Handled managed care access, 700 nursing staff and 300 clinical assistants effectively as a consultant for practice, policy, and process management
- Managed the geographical areas covering Maryland, D.C., and Northern Virginia
Education
Master's Degree in Healthcare Administration -
University of Phoenix
01.2008
Master's of Science Degree in Nursing - undefined
University of Phoenix
Sacramento, CA01.2005
Bachelor of Science in Nursing - undefined
Wheeling Jesuit University
Wheeling, WV01.1997
Skills
- Strategic Planning
- Business Planning
- Leadership
- Service Line Planning
- Employee Wellbeing
- Relationship building
Certification
- Accelerating Change Readiness and Agility Experience; UC Berkeley Executive Education (May 2024)
- Shifting your words to retain your best people; Exec Online course (May 2024)
- Advanced Analytics credentials through SHSMD (August 2023)
- Stress First Aid for HealthCare workers (MedStar Health 2022)
- Strategic Planning in Healthcare credential through SHSMD (January 2021)
- Business of Healthcare credential through HFMA (July 2018)
- Trained Compression Planning facilitator (April 2017)
- Lean principle, Kata trained (Performance Improvement) (Meritus Health 2016)
- Member of SHSMD and ACHE
Timeline
Enterprise Strategic Planning Director
MedStar Health Corporate
10.2018 - Current
Acting Executive Director
Meritus Medical Center
01.2017 - 06.2017
Strategic Planning Manager
Meritus Medical Center
04.2016 - 10.2018
Center Director
DaVita Healthcare Partners
07.2010 - 03.2016
Regional Nursing Practice Leader/Nursing Consultant
Kaiser Permanente Corporate Headquarters
01.2008 - 06.2010
Master's of Science Degree in Nursing - undefined
University of Phoenix
Bachelor of Science in Nursing - undefined
Wheeling Jesuit University
Master's Degree in Healthcare Administration -
University of Phoenix
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