DAVID C. VINCENT
Severna Park
Summary
Dynamic and goal-oriented executive leader with over 20 years of progressive experience in sales, operations, marketing strategy, and cross-functional leadership. Proven expertise in directing multi-site sales organizations, spearheading new market expansions, and managing comprehensive marketing campaigns while cultivating high-performing teams. A strong track record of identifying emerging market opportunities and driving revenue growth through the development of robust customer and stakeholder relationships. Diverse industry experience across healthcare, real estate, and startups successfully adapted to create high-performance sales environments.
Overview
30
30
years of professional experience
Work History
Advisor
Sales & Market Expansion Consultant – Healthcare & Startups
10.2024 - Current
- Built and launched sales functions for medical apparel and mobility startups
- Developed scalable CRM and sales training systems for newly established sales teams
- Created prospect outreach processes and customer education content for new markets
Chief Operating Officer
The Center for Excellence in EMDR Therapy
11.2023 - 10.2024
- Built operational infrastructure to support strategic sales goals and training growth
- Directed B2B sales strategy and digital product launches
- Created pro forma revenue projections and marketing roadmaps
Operations & Financial Consultant
Hoopers Island Oyster Co.
03.2020 - 01.2023
- Supported growth of aquaculture startup by building operational systems and leading direct sales efforts.
- Developed strategic sales plans for wholesale and retail divisions
- Provided training and oversight to sales reps and support staff
- Managed digital marketing campaigns, customer outreach, and product launches
President & Owner
Vero Health Care, LLC
11.2012 - 03.2020
- Founded and grew a multi-state business, leading sales, operations, and marketing strategy for post-acute healthcare centers.
- Directed sales teams across multiple locations and service lines, achieving 200%+ EBITDAR growth in key markets
- Negotiated major service contracts and drove sales expansion in new territories
- Led brand development, including marketing materials, public relations, and community engagement
- Conducted market analysis to inform acquisition and expansion strategies
- Oversaw CRM implementation for improved lead management and reporting
Director of Business Development
Ruxton Supply Services, LLC
01.2010 - 11.2012
- Grew revenue from startup to $420K+ within two years.
- Designed and executed sales campaigns, including direct mail and outbound rep strategies
- Led contract negotiations with government and healthcare buyers
Regional VP of Operations
Consulate Management Company
01.2009 - 11.2009
- Managed seven properties, with performance surpassing sales and revenue goals
- Created sales strategy post-transition to new corporate ownership
Regional Director of Operations
Ruxton Health Care
11.2007 - 01.2009
- Increased EBITDARM by 320% in a single underperforming site through sales and marketing focus
Vice President, National Accounts
Medline Industries, Inc.
11.2004 - 11.2007
- Managed $85M national client portfolio with 12% YoY profit growth
- Implemented national CRM strategy; created sales forecasting and account review templates
- Received five national awards for sales achievement including President’s Award and $5M Club
Sales Representative & Regional Manager
Medline Industries, Inc.
01.1996 - 11.2004
Education
Bachelor of Science - Business Administration
Towson University
Towson, MD01.1992
Skills
- Sales Strategy & Team Leadership
- Marketing Campaign Development
- Territory Growth & Market Expansion
- Contract Negotiation & Goal Attainment
- CRM Implementation & Pipeline Management
- Customer Experience & Satisfaction
- Cross-Functional Collaboration
- Performance Coaching & Training
- Budgeting, Forecasting & P&L Oversight
ADDITIONAL HIGHLIGHTS
- Led internal training for emerging leaders and new sales hires
- Oversaw model site openings and marketing launches for new facilities
- Developed and executed public relations campaigns in coordination with state and federal agencies
- Deep knowledge of sales pipeline reporting, CRM tools, and team management across multiple product lines
Timeline
Advisor
Sales & Market Expansion Consultant – Healthcare & Startups
10.2024 - Current
Chief Operating Officer
The Center for Excellence in EMDR Therapy
11.2023 - 10.2024
Operations & Financial Consultant
Hoopers Island Oyster Co.
03.2020 - 01.2023
President & Owner
Vero Health Care, LLC
11.2012 - 03.2020
Director of Business Development
Ruxton Supply Services, LLC
01.2010 - 11.2012
Regional VP of Operations
Consulate Management Company
01.2009 - 11.2009
Regional Director of Operations
Ruxton Health Care
11.2007 - 01.2009
Vice President, National Accounts
Medline Industries, Inc.
11.2004 - 11.2007
Sales Representative & Regional Manager
Medline Industries, Inc.
01.1996 - 11.2004
Bachelor of Science - Business Administration
Towson University
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