Summary
Overview
Work History
Education
Skills
Affiliations
Certification
Timeline
Generic

Denise Haddaway

Easton

Summary

Dynamic Esthetics Educator with a proven track record at Pro+Skin Academy, recognized for fostering student success and achieving a 99% pass rate on state board exams. Expert in advanced esthetics and customer service, I cultivate strong relationships and implement innovative teaching methods to enhance learning and engagement.

Experienced esthetics professional with strong commitment to delivering high-quality education and fostering patient success. Skilled in creating treatment plans and homecare regimens, as well as performing advanced esthetic procedures. Strong focus on achieving measurable results. Reliable, adaptable, and passionate about continuous learning and growth in beauty industry.

Overview

21
21
years of professional experience
1
1
Certification

Work History

Esthetics Educator

Pro+Skin Academy
01.2023 - Current
  • Established a reputation for excellence within the esthetics education community, attracting top talent to the program and ensuring continued growth and success for all involved.
  • Promoted a positive and inclusive classroom environment, fostering strong relationships between students and staff.
  • Assisted students in developing skills necessary to pass state board exams successfully, ensuring high pass rates for program graduates.
  • Conducted assessments to measure student growth throughout the program, adjusting instruction as needed to ensure success for all learners.
  • Enhanced student comprehension by incorporating real-world examples into esthetics lessons.
  • Developed strong rapport with students, providing mentorship and guidance in both academic and personal matters as needed.
  • Maintained up-to-date knowledge of industry advancements by attending conferences and participating in continuing education courses regularly.
  • Cultivated partnerships with local esthetics businesses to secure internships and job placement opportunities for students.
  • Coordinated guest speakers from various sectors of the esthetics industry to provide insight into potential career paths for students upon graduation.
  • Planned both theory and practical lessons for 18 students.
  • Prepared students for MD cosmetology exam with 99% success.

Owner/Operator Esthetics and Wellness

Self Employed Services
07.2019 - Current
  • Managed day-to-day business operations.
  • Developed and maintained strong relationships with clients, resulting in repeat business and referrals.
  • Oversaw daily operations, ensuring all tasks were completed accurately and efficiently by team members.
  • Increased customer satisfaction by implementing efficient business processes and providing exceptional service.
  • Managed financial aspects of the business, including budgeting, financial reporting, and tax preparation.
  • Implemented marketing strategies to increase brand awareness and attract new customers.
  • Evaluated industry competition regularly to maintain a competitive advantage in the marketplace.
  • Ensured regulatory compliance by staying abreast of industry-related changes and implementing necessary policies or procedures as needed.

Spa Director

Trilogy Spa Holdings
09.2014 - 06.2019
  • Promoted a culture of exceptional customer service among the spa team members.
  • Recruited, hired and trained all new employees.
  • Introduced wellness programs that boosted repeat business from loyal customers.
  • Administered payroll, accounting and purchasing.
  • Opened and closed spa according to standard procedures.
  • Oversaw facility maintenance, ensuring a clean and safe environment for guests and staff.
  • Resolved customer issues promptly to build loyalty.
  • Managed spa budget and resources, ensuring optimal efficiency and profitability.
  • Enhanced guest satisfaction by implementing innovative spa treatments and services.
  • Increased staff productivity through effective training and performance evaluations.
  • Conducted regular inventory checks, maintaining adequate stock levels while minimizing waste.
  • Collaborated with marketing team to create promotional materials for spa offerings.
  • Developed strong relationships with vendors for better product pricing and quality.
  • Boosted overall revenue by designing attractive seasonal packages and promotions.
  • Recorded product sales into spa's weekly income report.
  • Oversaw upkeep of entire facility and notified maintenance for service repairs.
  • Led spa tours for new members to familiarize guests with services provided.

Spa Director

Inn At Perry Cabin by Belmond
02.2008 - 08.2014
  • Directed all day-to-day operations of busy location in Spa area.
  • Achieved high employee retention rates through competitive compensation packages and fostering a positive work atmosphere.
  • Received new spa supplies inventory and restocked work areas and shelves.
  • Coordinated staff schedules efficiently, ensuring appropriate coverage during peak hours while avoiding underutilization of personnel.
  • Stayed informed about industry trends, updating treatment menu to reflect client preferences accordingly.
  • Troubleshot issues related to customer complaints or concerns swiftly, resulting in improved overall guest experience.
  • Organized special events aimed at attracting new clients and increasing brand visibility within the community.
  • Greeted spa guests warmly to create positive first impression of establishment.
  • Managed activities related to staff training, treatment procedures, inventory management and marketing.
  • Developed and implemented marketing and promotional strategies to increase awareness of spa and attract new customers.
  • Conducted regular staff meetings, informing team members of new spa services and policies.

Senior Spa Therapist

Spa at Harbour Inn
05.2004 - 02.2008
  • Mentored junior therapists, elevating their skills and expertise in various treatment techniques.
  • Cultivated calming spa atmosphere through cleanliness and design.
  • Delivered exceptional customer service, resulting in positive reviews and repeat visits from satisfied clients.
  • Worked with the owner and Spa Director to create menu, choose product lines and build out and design the facility.
  • Interviewed travel writers for various publications.

Education

Associate of Arts - Spa Management And Hospitality

UCLA Irvine
Irvine, CA (online)
05-2013

No Degree - Esthetics And Make-up Artistry

Von Lee International School of Aesthetics
Pikesville, MD
02-2003

No Degree - Professional Massage

Baltimore School of Massage
Baltimore, MD
09-2001

Skills

  • Proficient in advanced esthetic techniques
  • Client needs assessment
  • Expertise in hair removal
  • Expertise in skin assessment
  • Proficient in skincare therapies
  • Service excellence
  • Commitment to ethical standards
  • Marketing techniques
  • Social media marketing
  • ZO Skin Health product Expert
  • Strong attention to detail
  • Strong organizational abilities
  • Customized treatment plans

Affiliations

  • Maryland Estheticians Alliance- founding member

Certification

  • Licensed Esthetician - 2003
  • Licensed Master Esthetician- 2023
  • NCEA Certified- 2023
  • Licensed Massage Therapist- 2001
  • Certified Health Coach- 2021
  • ZO Skin Health Expert- 2023

Timeline

Esthetics Educator

Pro+Skin Academy
01.2023 - Current

Owner/Operator Esthetics and Wellness

Self Employed Services
07.2019 - Current

Spa Director

Trilogy Spa Holdings
09.2014 - 06.2019

Spa Director

Inn At Perry Cabin by Belmond
02.2008 - 08.2014

Senior Spa Therapist

Spa at Harbour Inn
05.2004 - 02.2008

Associate of Arts - Spa Management And Hospitality

UCLA Irvine

No Degree - Esthetics And Make-up Artistry

Von Lee International School of Aesthetics

No Degree - Professional Massage

Baltimore School of Massage

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Denise Haddaway