Summary
Overview
Work History
Education
Skills
Timeline
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JAMES LARRISON

Salisbury,MD

Summary

Professional leader skilled in driving growth and enhancing corporate strategies. Known for fostering collaborative environments, delivering impactful results, and adapting to evolving needs. Expertise in data analysis, strategic planning, and relationship-building, paired with results-driven approach and commitment to excellence. Proficient in managing teams, streamlining processes, and meeting goals.

Overview

14
14
years of professional experience

Work History

Director of Admissions (Sales Manager)

OHIO TECHNICAL COLLEGE
06.2022 - Current
  • Lead team of 6 outside and 2 inside Admissions Advisors
  • Streamlined the admissions process for efficiency, resulting in faster response times for prospective students. While focusing on both short term and long term goals.
  • Mentored and provided professional development opportunities for admission staff, leading to enhanced performance and personal growth within the team.
  • Led training sessions for staff on best practices in admissions processes, enhancing consistency among team members.
  • Utilized advanced CRM software solutions to manage prospect inquiries efficiently, leading to increased conversion rates from inquiry-to-application stage.
  • Increased enrollment rates by developing and implementing strategic recruitment initiatives. New starts increased from 165 in 2021 to 330 in 2024.

High School Admissions Representative (Educational Sales)

ADVANCED TECHNOLOGY INSTITUTE
06.2018 - 06.2022
  • Worked out of home office recruiting students in VA, MD, DE
  • Expanded outreach opportunities by representing the institution at career centers, high school visits, college fairs and community events promoting higher education.
  • Scheduled 10 in-home appointments per week to meet with students/families face-to-face and discuss education plans.
  • Assisted in meeting annual enrollment goals by consistently achieving personal recruitment targets set forth by management each academic year.
  • Maximized resources by effectively utilizing CRM software to track communication efforts with potential applicants throughout their decision-making process.
  • Maximized enrollment working closely with students and parents to start rates of prospective students to over 50%.
  • Worked days, nights and weekends as needed under very little supervision

High School Admissions Representative (Educational Sales)

OHIO TECHNICAL COLLEGE
06.2014 - 07.2018
  • Worked out of home office recruiting students VA, MD, DE
  • Meet with students and parents in home to present school, solicit enrollment applications and determine eligibility for acceptance
  • Expanded outreach opportunities by representing the institution at career centers, high school visits, college fairs and community events promoting higher education.
  • Continuously improved personal knowledge of academic programs offered at our institution, ensuring accurate representation of program details during interactions with prospective students.
  • Worked days, nights and weekends as needed under very little supervision
  • Consistently met goals for presentations, leads generated, enrollments and starts

High School Admissions Representative (Educational Sales)

LINCOLN TECHNICAL INSTITUE
07.2011 - 06.2014
  • Worked out of home office recruiting students in Southern PA and Northern NJ
  • Represented Lincoln Tech to potential students in High Schools, Vocational Schools, Career Fairs, College Fairs, etc
  • Meet with students and parents in home to present school, solicit enrollment applications and determine eligibility for acceptance.
  • Maximized resources by effectively utilizing CRM software to track communication efforts with potential applicants throughout their decision-making process.
  • Worked Days, nights and weekends as needed under very little supervision

Education

Bachelor of Arts - Management

University of Phoenix
Phoenix, AZ
05-1995

Associate of Applied Science - Accounting

Cazenovia College
Cazenovia, NY
05-1989

Skills

  • Multitasking
  • Attention to detail
  • Problem-solving abilities
  • Organizational skills
  • Adaptability and flexibility
  • Decision-making
  • Relationship building
  • Self motivation
  • Conflict resolution
  • Goal setting
  • Staff supervision/development
  • Time management abilities

Timeline

Director of Admissions (Sales Manager)

OHIO TECHNICAL COLLEGE
06.2022 - Current

High School Admissions Representative (Educational Sales)

ADVANCED TECHNOLOGY INSTITUTE
06.2018 - 06.2022

High School Admissions Representative (Educational Sales)

OHIO TECHNICAL COLLEGE
06.2014 - 07.2018

High School Admissions Representative (Educational Sales)

LINCOLN TECHNICAL INSTITUE
07.2011 - 06.2014

Bachelor of Arts - Management

University of Phoenix

Associate of Applied Science - Accounting

Cazenovia College

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JAMES LARRISON