Learning & Conditioning, Experimental methods, Behavioral research
John B. Watson
Behavioral Psychologist
Baltimore
Summary
Experienced experimental psychologist with foundational work in behaviorism, conditioning, and learning
Overview
44
44
years of professional experience
Work History
Advertising Research Director
J. Walter Thompson Company
01.1920 - 01.1945
- Applied behaviorist psychological principles to consumer behavior
- Developed data-driven advertising campaigns
Professor of Psychology
John Hopkins University
01.1908 - 01.1920
- Established one of the first behaviorist labs
- Conditioning, emotion, and learning studies
- Published Psychology as the Behaviorist Views it (1913)
Research Assistant & Instructor
University of Chicago
01.1901 - 01.1908
- Animal learning and neurological development research
Education
Ph.D. - Psychology
University of Chicago
Chicago, Illinois01-1903
B.A. - Philosophy & Psychology
Furman University
Greenville, SC01-1899
Skills
- Experimental Design
- Statistical Analysis
- Research and observation
- Application of Psychological Principle onto Business and Advertising
- Qualitative research
- Quantitative research
- Presentations and lectures
- Laboratory management
Awards & Honors
President, American Psychological Association (1915), Fellow, American Association for the Advancement of Science (AAAS), Invited Author, History of Psychology in Autobiography (1936), Recognized as the Founder of Behaviorism
Accomplishments
President, American Psychological Association (1915)
Fellow, American Association for the Advancement of Science (AAAS)
Invited Author, History of Psychology in Autobiography (1936)
Recognized as the Founder of Behaviorism
Interests
Timeline
Ph.D. - Psychology
University of Chicago
B.A. - Philosophy & Psychology
Furman University
Advertising Research Director
J. Walter Thompson Company
01.1920 - 01.1945
Professor of Psychology
John Hopkins University
01.1908 - 01.1920
Research Assistant & Instructor
University of Chicago
01.1901 - 01.1908