Summary
Overview
Work History
Education
Skills
Timeline
Generic

MAYA HOSKINS

Beltsville,MD

Summary

Dynamic merchandising and product strategy leader with over 8 years of expertise in brand management, assortment planning, vendor negotiations, and product lifecycle management. Proven success in developing profitable merchandising strategies through data-driven decision-making, cross-functional collaboration, and in-depth customer insight analysis. Skilled in optimizing assortments to drive sales growth and enhance brand presence across diverse channels. As a Senior Buyer with extensive retail experience, adept at executing daily and special inventory purchases while ensuring the procurement of high-quality goods delivered on a reliable schedule.

Overview

8
8
years of professional experience

Work History

Associate, Regional Buyer

Total Wine & More
Bethesda, MD
04.2025 - Current
  • Lead assortment planning, pricing strategy, and promotional execution across assigned markets.
  • Negotiate supplier costs to meet margin goals and secure competitive pricing.
  • Manage inventory levels, replenishment, and in-stock performance across store network.
  • Analyze sales, margin, and promotional performance to drive assortment optimization.
  • Ensured timely delivery of products by closely monitoring vendor performance and addressing any issues promptly.
  • Built long-term supplier relationships with vendors to establish quality and competitive pricing.
  • Collaborated with internal departments to better understand needs and determine purchasing requirements.
  • Analyzed current vendors and products to stay abreast of market trends and evaluate new suppliers.

Wegmans Brand Product Manager

Wegmans Food Markets
Rochester, NY
01.2019 - 01.2023
  • Directed full product lifecycle management for over 2,000 private-label products, from concept to launch.
  • Developed merchandising briefs and brand strategies aligned with customer insights and market trends.
  • Partnered cross-functionally with marketing, design, procurement, and pricing teams to deliver cohesive brand experiences.
  • Optimized assortment and shelf allocation, removing under performers, and introducing high-growth SKUs to increase category performance.
  • Served as Merchandising DEI Champion, introducing diverse suppliers and inclusive product offerings.
  • Managed full product lifecycle, from ideation through post-launch support, ensuring consistent quality control measures were in place.
  • Coordinated project planning and execution with team members and team leads.
  • Reviewed new opportunities to drive business strategy at planning sessions.

Merchandising Development Program

Wegmans Food Markets
Rochester, NY
06.2017 - 01.2019
  • Completed rotational assignments in Pricing, Procurement, and Marketing to gain comprehensive merchandising expertise.
  • Conducted competitive and profitability analyses, influencing pricing and promotional strategies.
  • Negotiated with suppliers, conducted cost analysis, and implemented sourcing strategies to improve margins and supplier performance.
  • Executed marketing campaigns, managed social media channels, and performed A/B testing to enhance engagement.
  • Self-motivated, with a strong sense of personal responsibility.
  • Excellent communication skills, both verbal and written.

Education

Master of Business Administration (MBA) - General Management

St. John Fisher College
Rochester, NY
05-2018

Bachelor of Science (B.S.) - Marketing, Minor: Leadership Studies

Hampton University
Hampton, VA
05-2014

Skills

  • Merchandising Strategy & Assortment Planning

  • Category Management & Product Lifecycle Management

  • Vendor Negotiation & Relationship Management

  • Pricing Strategy & Margin Optimization

  • Inventory Forecasting & Supply Chain Coordination

Supplier relationship management

Pricing negotiations

Vendor relations

Purchase order management

Customer service

Relationship building

Purchasing strategies

Timeline

Associate, Regional Buyer

Total Wine & More
04.2025 - Current

Wegmans Brand Product Manager

Wegmans Food Markets
01.2019 - 01.2023

Merchandising Development Program

Wegmans Food Markets
06.2017 - 01.2019

Master of Business Administration (MBA) - General Management

St. John Fisher College

Bachelor of Science (B.S.) - Marketing, Minor: Leadership Studies

Hampton University
MAYA HOSKINS