JOSEPH AKEEFE
Silver Spring,MD
Summary
Motivated and adaptable with experience in social media management, content creation, and community engagement, complemented by a strong background in sales and customer service. Prepared to enhance brand presence through targeted social media strategies, with experience supporting content scheduling, monitoring engagement metrics, and working with content management systems and analytics tools. Seeking to leverage a diverse skill set to drive brand growth and audience engagement in a marketing or community-focused role
Overview
13
13
years of professional experience
Work History
Social Media Assistant
Towns Labs
Remote
01.2025 - Current
- Developed and published unique Twitter/X content, focusing on brand voice and audience interaction.
- Developed engaging memes, multimedia posts, and campaign assets tailored for crypto-native audiences.
- Monitored social channels to engage with community members, addressing DMs and mentions to enhance brand visibility and relevance.
- Strategized and executed campaigns to grow brand awareness, supporting marketing objectives and audience reach.
- Collaborate with internal teams to align social content with product milestones, launches, and company updates.
- Curated and scheduled compelling content across diverse social media platforms.
- Researched industry trends to inform content creation and audience targeting strategies.
Chief Marketing Officer
Lonely Lily Studios
Remote
06.2023 - 01.2025
- Directed comprehensive brand identity and marketing strategy across all social channels.
- Managed strategic content scheduling across various platforms, including Twitter/X, Instagram, TikTok, and Discord, to promote engagement and expand community reach.
- Managed creative direction for campaigns, ensuring cohesive branding across promotional materials for studio's product offerings.
- Analyzed campaign metrics and audience data to enhance engagement and uncover growth opportunities.
- Implemented advanced analytics tools to measure campaign effectiveness and improve ROI on marketing spend.
Auto Insurance Underwriter
Allstate
Columbia, MD
02.2022 - 12.2024
- Evaluated applicant risk profiles by analyzing driving records, vehicle data, claims history, and credit scores to determine insurability and pricing.
- Processed new applications, renewals, endorsements, and cancellations while ensuring compliance with company and regulatory standards.
- Identified high-risk applicants and flagged accounts requiring additional documentation or review, maintaining portfolio quality.
- Remote
Assistant Sales Manager
T-Mobile
Rockville, MD
12.2017 - 01.2022
- Managed daily store operations including transaction reporting, staff scheduling, and inventory oversight.
- Coached and mentored a team of sales associates, driving consistent achievement of monthly sales quotas.
- Developed key customer relationships that increased repeat business and contributed to store revenue growth.
- Assisted in building and executing sales strategies that maximized store-level performance.
Estimator & Office Administrator
Gerber Collision & Glass
Gaithersburg, MD
06.2016 - 11.2017
- Prepared detailed vehicle repair estimates, subcontracts, and purchase orders while coordinating with insurance providers on approvals and payments.
- Managed supplier relationships and maintained a procurement database to ensure timely delivery of parts and materials.
Sales Representative
AT&T Portables
Bethesda, MD
05.2013 - 06.2016
- Educated customers on product features and made personalized recommendations, consistently meeting monthly sales targets.
- Managed store opening and closing procedures including cash handling, register reconciliation, and staff assignments.
- Built and maintained relationships with new and returning customers to drive repeat sales and meet revenue goals.
Education
Pharmacy Technician Program -
Montgomery College
Takoma Park, MD01-2012
Skills
- Social Media Strategy
- Content Creation & Copywriting
- Community Management
- Campaign Planning & Execution
- Brand Development
- Audience Growth & Engagement
- Data Analysis & Reporting
- Influencer & KOL Outreach
- Cross-functional Collaboration
- CRM
- Team Leadership & Mentoring
- Web3 & Crypto
- Microsoft Office
- Canva
- Discord & Telegram
- Competitive Analysis
Timeline
Social Media Assistant
Towns Labs
01.2025 - Current
Chief Marketing Officer
Lonely Lily Studios
06.2023 - 01.2025
Auto Insurance Underwriter
Allstate
02.2022 - 12.2024
Assistant Sales Manager
T-Mobile
12.2017 - 01.2022
Estimator & Office Administrator
Gerber Collision & Glass
06.2016 - 11.2017
Sales Representative
AT&T Portables
05.2013 - 06.2016
Pharmacy Technician Program -
Montgomery College