Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

Okera Jenkins

Waldorf,MD

Summary

Detail-oriented Doctoral Candidate with growing Digital Marketing experience, 4 years of advanced research experience, and 8+ years of customer service experience with the adaptability to handle fast-paced and challenging environments across different industries. Bringing a self-motivated personality with comfort working alone or with a team to achieve tasks efficiently and accurately.

Overview

11
11
years of professional experience
1
1
Certification

Work History

Digital Marketing Consultant

Azimuth Coaching & Consulting
Remote
03.2024 - Current

• Manages weekly social media posts on Instagram, Facebook, and LinkedIn.
• Conducts market research to generate new business.
• Provides insights and recommendations to improve sales and brand awareness.

Part-Time Inbound Expert

Target
11.2023 - Current
  • Set up weekly planograms for store presentation
  • Operates the cash register and assists customers at the self-checkout aisles
  • Unload boxes from the daily morning truck and re-stock the shelves
  • Gathers customer orders for pick up or delivery

Digital Marketing Apprentice

Azimuth Coaching & Consulting
12.2023 - 03.2024
  • Conducted market research on the marketplace and competitors.
  • Conducted SWOT analyses on the company's social media platforms.
  • Generated social media marketing ideas to increase brand recognition and generate sales leads.
  • Created weekly social media posts to enhance brand awareness.
  • Increased Instagram followers by 36.9% over 90 days (31 new followers).
  • Increased Instagram account reach by 3.5% over 90 days.
  • Increased Instagram account engagement by 106% over 90 days.

Seasonal Customer Call Center Specialist

Total Wine & More
06.2023 - 08.2023
  • Placed online pickup, shipping, and delivery orders for customers who called in
  • Diagnosed issues for customers
  • Processed refunds, gift card balances, gift card refunds, and loyalty program information to customers

Refined Oils Coordinator

Perdue Agribusiness
07.2021 - 05.2023
  • Tracked all railcars leased by the Salisbury Refinery to ensure timely deliveries
  • Created and sent a monthly railcar delivery schedule to the VP of Refined Oils
  • Served as a liaison between the oil refinery and the VP providing a railcar weekly loading schedule
  • Conducted AR tracking for customer past due balances
  • Responsible for processing all orders for customers buying from the Salisbury oil refinery
  • Occasionally traveled for meetings with potential and current customers
  • A primary communication line between Perdue Agribusiness and oil customers such as Automatic Rolls, Tyson, T. Marzetti, Frito Lay, Maruchan, Utz, and several others
  • Responsible for scheduling oil truck and railcar deliveries to customers
  • Processed customer invoices and created customs paperwork for Canadian deliveries
  • Created detention paperwork for late truck deliveries
  • Developed proforma paperwork for customers
  • Handled complaints from customers regarding their truck deliveries
  • Sent daily Bill of Lading paperwork to the customers
  • Reviewed contract information agreed upon between the trader and customer for accuracy
  • Implemented a railcar tracking system that helped our leadership team assign specific cars for specific customers, in addition to tracking the average costs of shipments per month
  • Personally received high remarks from our top companies for strong customer service performance at the yearly National Institute of Oilseed Products convention in March 2023
  • Successfully developed reliable training materials for new employees pertaining to truck and railcar processes
  • Enhanced customer satisfaction by responding promptly to inquiries and addressing concerns professionally.

Plant Health Care Technician

Davey Trees
03.2019 - 07.2021
  • Traveled throughout Virginia to treat clients’ plant material
  • Used fertilizers, pesticides, insecticides, fungicides, and growth regulators
  • Scheduled appointments with clients
  • Identified local trees and shrubs
  • Identified plant diseases on local trees and shrubs
  • Performed ash tree injections for the city of Alexandria
  • Conducted elm and sycamore tree macro-injections in downtown Washington, D.C
  • Assisted with tree removals, tree pruning, stump grinding, and log loading
  • Aerified, overseeded, and fertilized residential lawns in Fairfax County, Virginia
  • Personally selected to perform treatments at the Arlington National Cemetery and Marriner S
  • Eccles Federal Reserve Board Building

Manager

General Nutrition Center (GNC)
10.2015 - 03.2019
  • Responsible for payroll processing
  • Participated in weekly conference calls and took care of nightly bank deposits
  • Exuded vital customer service regularly
  • Maintained positive customer relations by addressing problems head-on and implementing successful corrective actions.
  • Defined clear targets and objectives and communicated to other team members.
  • Improved staffing during busy periods by creating employee schedules and monitoring call-outs.
  • Cultivated positive rapport with fellow employees to boost company morale and promote employee retention.
  • Elevated the store from averaging in the bottom 25 out of 28 total stores to a consistent top 10 store ranking in the region
  • Onboarded new employees with training and new hire documentation.
  • Monitored and analyzed business performance to identify areas of improvement and make necessary adjustments.

Seasonal Garden Associate

Lowes
03.2015 - 08.2015
  • Responsible for the care and maintenance of all plants in the greenhouse area during and prior to store opening
  • Replenished all garden-related stock items (soil, mulch, sand, garden stones, etc.)
  • Educated customers on specific plants and provided gardening tips

Undergraduate Student Research Assistant

UMES Agriculture Department
03.2014 - 12.2014
  • Conducted carrot research through scholarly articles on the university database
  • Participated in the 72nd Professional Agricultural Workers Conference at Tuskegee University (Presentation on Carrot Research)
  • Worked both independently and collaboratively in a fast-paced laboratory environment.

Student Research Assistant

UMES Agriculture Department
09.2013 - 12.2014
  • Maintained University greenhouses, laboratory, and organic/conventional fields
  • Conducted independent work collecting leaf area index
  • Collected and sorted tomatoes by grade from organic/conventional fields
  • Assisted with soil analyses in laboratory setting

Education

Doctor of Business Administration - Strategic Marketing

National University
San Diego, CA
12.2024

Master of Business Administration - Entrepreneurship

Northcentral University
Scottsdale, AZ
01.2018

Bachelor of Science - General Agriculture

University of Maryland Eastern Shore
Princess Anne, MD
01.2014

Skills

  • Salesforce
  • CS Backoffice
  • Forter
  • CE
  • PBC
  • MMC
  • SPSS
  • NVivo 14
  • Microsoft Office (Word, Excel, PowerPoint, Outlook, and Access)
  • Self-Directed
  • Excellent Communication
  • Research
  • Customer service
  • Staff Development
  • Schedule Preparation
  • Performance Evaluations
  • Conflict Resolution

Certification

  • CITI Program. Researchers – Social and Behavioral Focus. Certificate earned on October, 17, 2023
  • Diversity and Inclusion in Marketing: Inclusive Language for Marketers. Certificate earned on August 29, 2023
  • Brand and Marketing Integration. Certificate earned on August 24, 2023
  • Social Media Marketing for Small Business. Certificate earned on August 18, 2023
  • How to Write a Marketing Plan. Certificate earned on August 10, 2023
  • Marketing Strategy: Competitive Intelligence. Certificate earned on August 3, 2023
  • Market Research Foundations. Certificate earned on July 27, 2023
  • Marketing: Customer Segmentation. Certificate earned on July 21, 2023
  • Giving and Receiving Feedback. Certificate earned on July 18, 2023
  • Marketing Foundations: Analytics. Certificate earned on July 17, 2023
  • Phone-Based Customer Service. Certificate earned on July 22, 2023
  • AgTech software. Certificates earned from July 19 – July 21, 2021
  • Grammar and Punctuation by the University of California, Irvine on Coursera. Certificate earned on June 24, 2018
  • ArcGIS Desktop II: Tools and Functionality. Certificate earned on December 12, 2012

Timeline

Digital Marketing Consultant

Azimuth Coaching & Consulting
03.2024 - Current

Digital Marketing Apprentice

Azimuth Coaching & Consulting
12.2023 - 03.2024

Part-Time Inbound Expert

Target
11.2023 - Current

Seasonal Customer Call Center Specialist

Total Wine & More
06.2023 - 08.2023

Refined Oils Coordinator

Perdue Agribusiness
07.2021 - 05.2023

Plant Health Care Technician

Davey Trees
03.2019 - 07.2021

Manager

General Nutrition Center (GNC)
10.2015 - 03.2019

Seasonal Garden Associate

Lowes
03.2015 - 08.2015

Undergraduate Student Research Assistant

UMES Agriculture Department
03.2014 - 12.2014

Student Research Assistant

UMES Agriculture Department
09.2013 - 12.2014

Doctor of Business Administration - Strategic Marketing

National University

Master of Business Administration - Entrepreneurship

Northcentral University

Bachelor of Science - General Agriculture

University of Maryland Eastern Shore
Okera Jenkins